What is J.D. Power & Associates?

J.D. Power & Associates is a renowned global marketing research firm that specializes in providing consumer insights and data-driven analytics. With a rich history spanning over 50 years, J.D. Power & Associates has established itself as a trusted authority in various industries, including automotive, financial services, healthcare, utilities, and more. The company excels in collecting, analyzing, and interpreting vast amounts of consumer feedback and market research to deliver comprehensive ratings, rankings, and benchmarks for products and services. These evaluations serve as valuable resources for businesses to enhance customer satisfaction, improve product quality, and make informed strategic decisions. J.D. Power & Associates offers its expertise to help brands and organizations understand and meet the dynamic and ever-evolving needs of consumers, ultimately driving industry excellence and customer loyalty.